Peter Sun, Chairman of the Hollywood Film + Short Drama Association, Announces the 2025 Global Short Drama Investment Plan; FFTV Co-Producing Several Major Films
On January 2, 2025, at 4 PM, renowned director and president of the Hollywood Film + Short Drama Association, Peter Sun, chaired the annual planning meeting to discuss future strategies with the association’s secretary-general and core team members. During the meeting, Chairman Peter Sun announced an ambitious investment plan for the global market, totaling over $1 billion, covering China, India, North America, and Latin America.
Global Short Drama Investment Layout
China Market: Investment in 300 Short Dramas According to the latest data, the total box office of the Chinese film market in 2024 was 42.502 billion yuan, with moviegoer numbers exceeding 1 billion. Meanwhile, the short drama market in China is expected to reach 50.44 billion yuan, a 34.9% year-on-year increase, surpassing the film box office for the first time. Chairman Peter Sun stated that the association will invest in 300 short dramas in the Chinese market to meet the demand of over 576 million short drama users.
North America Market: Investment in 300 Short Dramas Although the North American market has not fully recovered to pre-pandemic levels by 2025, the film box office is expected to reach $9 billion, and the short drama market continues to grow steadily. Peter announced that the association will invest in 300 short dramas in North America to meet the growing audience demand and ensure the long-term stability of the short drama industry.
India Market: Investment in 300 Short Dramas The Indian film market is expected to reach 21.2 billion rupees (about $260 million) in 2024, with the short drama market showing strong growth momentum. Peter revealed that the association will invest in 300 short dramas in the Indian market to further promote the popularity and innovation of short dramas in India and help this region become an important market for the global short drama industry.
Latin America Market: Investment in 100 Short Dramas The short drama market in Latin America is in a rapid development stage, especially in countries like Brazil, where the acceptance of short drama content is increasing. Peter announced that the association will invest in 100 short dramas in the Latin American market to further explore this emerging market with huge potential.
Major Film Productions and Member Development In terms of film production, Chairman Peter Sun announced that the association would co-produce three major film projects with FFTV Online Media, with a total investment of over $700 million: “National Number One,” “End of the World,” and “Battle of the Dragon.” Peter will personally serve as the producer for these films and invite renowned Hollywood and international directors, screenwriters, and actors to participate.
Meanwhile, Peter entrusted Secretary-General Jacky with the responsibility of reviewing membership applications from China, India, Hollywood, and other regions to ensure that directors, screenwriters, actors, and investors meeting the association’s standards can join. Jacky stated that detailed membership requirements would be formulated to expand the association’s membership scale. Secretary-General George stated that the association will promote its activities in universities across China, the United States, and Australia to recruit young talents interested in film and short drama creation and performance.
AI Technology Empowering Film Innovation Peter instructed Secretary-General Fox to leverage his experience in Silicon Valley’s AI field to apply world-class AI technology to the association’s co-produced films and short dramas. Fox stated that AI has been widely used in creation, production, distribution, and audience experience, and will drive intelligent film production and content creation innovation in the future.
Global Promotion and Market Expansion Peter also directed Secretary-General Stan to strengthen the association’s communication with Hollywood, China, and other regions regarding film and short drama collaborations and ensure proper promotion of association projects on multimedia platforms to enhance the association’s global influence. Secretary-General Amy was asked to further improve the association’s marketing strategies and branding efforts.
Conclusion During the meeting, Chairman Peter Sun clarified the key directions for global short drama and film investments in 2025, ensuring a robust layout in the markets of China, India, North America, and Latin America. By introducing advanced AI technology and top global production teams, the association’s film and short drama projects will lead industry innovation and promote the sustained development of the global film and short drama markets.